Block Print vs Digital Print (2025 Guide)
TL;DR
- Real block prints = handcrafted, unique imperfections, soft breathable cotton.
- Digital prints = machine-made, repeat patterns, flat finish.
- Spot the difference with texture, backside bleed, and variation.
- Why it matters – Authentic block prints support artisans, last longer, and feel luxurious.
✨ Choose authenticity. Shop Gulmal’s hand block print loungewear sets.
Are You Wearing Real Block Print or a Digital Fake?
Ever bought a “block print” co-ord set online for ₹1200 and thought, wow, what a bargain, only to realise it wasn’t even hand block printed?
You’re not alone. Most “block print” clothing sold online today is actually digital print look-alikes, mass-produced with machines instead of carved wooden blocks.
And with digital printing now imitating even “imperfections,” telling the difference between real block print vs digital print is trickier than ever.
What Is Digital Print in Clothing?
Digital printing on fabric uses high-speed printers to spray synthetic inks directly onto cloth. It’s:
- Fast
- Uniform
- Able to copy block print “flaws”
But what it lacks is depth, texture, and the human touch.
How Digital Prints Fake the Block Print Look
Since authentic Jaipur block prints are more valuable, sellers digitally replicate the hand-stamped flaws like:
- Slight colour misalignment
- Tiny overlaps in patterns
- Uneven edges
The giveaway:
- In digital prints, these flaws repeat perfectly across the fabric.
- In real block prints, no two stamps are identical. Pressure, dye load, and artisan skill create unique irregularities.
Think of it like fingerprints: a real one never repeats perfectly.
How to Identify Real Block Print vs Digital Print
- Look for “perfect” imperfections
If every flower or motif is identical, it’s digital. Real block prints show natural variation. - Flip the fabric (The Backside Bleed Test)
Block print dyes seep unevenly, leaving light and dark spots. Digital prints have a flat, uniform backside. - Feel the texture
Block prints feel slightly raised or grainy where dye sits. Digital prints feel flat — sometimes even plasticky.
Quick Fabric Test: Spot the Fake
- Fabric A: Each flower slightly varies in shade & position.
- Fabric B: Every flower is identical.
✅ Fabric A = Real Block Print
❌ Fabric B = Digital Print
Why Prices Differ: Hand Block Print vs Digital Print
When you choose authentic block print fabric, you’re paying for:
- Skilled artistry
- Hours of hand-carving
- Natural dyes
- Cotton fabric
Not just machine time.
The Jaipur Block Print Legacy
Jaipur is the heart of hand block printing in India. Generations of artisans have:
- Carved designs into teak or sheesham wood blocks
- Passed down techniques for centuries
- Kept the craft alive through slow, detailed printing
Buying authentic block prints supports these artisans and preserves a centuries-old tradition.
Why Authentic Block Prints Look & Feel Better
- Depth of Colour – Dyes penetrate fibres instead of sitting on top.
- Breathable Comfort – 100% cotton keeps skin cool.
- Visual Richness – Patterns merge with fabric, unlike shiny surface digital prints.
Common Myths About Block Print vs Digital Print
- “Digital prints last longer.” → Not always. Modern block print dyes are just as durable.
- “Digital is always cheaper.” → True upfront, but cheap polyester fades and feels sweaty.
- “You can’t tell them apart.” → With light and texture, the difference is obvious.
Why Cheap Digital Prints Cost More in the Long Run
That ₹1200 digital set may look good at first, but:
- It’s often polyester or blend → hot & less breathable.
- It fades faster.
- It lacks the artisanal feel.
In contrast, authentic block print cotton sets look better with every wash.
The Feel-Good Factor of Wearing Real Block Prints
Every tiny variation in real block prints is proof of human craftsmanship. Wearing one is wearing a story, not a machine output.
From lounging at home to stepping out, authentic prints give you artisanal luxury that stands out in a mass-produced world.
Block Prints Around the World
Outside India, hand block prints are treated as wearable art. In Paris, Tokyo, and New York, the same cotton set you buy here for ₹1900 may sell for ₹6000.
That’s the value of heritage craft.
Final Word: Invest in the Real Thing
Life’s too short for polyester and printed lies. If you want nightwear that looks beautiful, feels incredible, and carries India’s craft heritage - choose authentic hand block prints.
👉 Shop authentic block print cotton sets starting ₹1,690 → [Browse the Collection]
FAQs on Block Print vs Digital Print
1. How can I tell block print from digital print at home?
Do the Backside Bleed Test: block prints show irregular dye seepage, digital ones don’t.
2. Are block prints worth the higher price?
Yes, they’re breathable, unique, and age beautifully with every wash.
3. Does digital print mean low quality?
Not always, but it usually means synthetic fabric, machine-made, and less artisanal.
4. Why is Jaipur famous for block prints?
Jaipur artisans have perfected block printing for centuries, carving each block by hand.